Finding ways to push the boundaries of creativity every day and being a creative problem-solver inspires how I lead our design teams at Pearlfisher as Creative Director.

Over the last seven years, I’ve worked with an exciting and diverse range of brands, including challenger startup and food waste pioneer, Rubies in the Rubble and global icons, Pernod Ricard and Jameson Whisky. Every project brings a new challenge which is one of the most exciting aspects of how we approach design at Pearlfisher and having the opportunity to travel allows me to fully immersive myself in a project and feel inspired to create something that’s truly unique. For me, great work comes from simple ideas, provocative thinking and building a culture of curiosity, collaboration and craft to create the most powerful and desirable brands.

Outside of the studio, you will most likely find me either at the pub with a cold glass of Picpoul or planning my next trip abroad.